Our team

Meet The People Behind: EUR10M+ In Pipeline.

Born in Italy. Built for B2B growth. Our team lives and breathes sales development — proudly Italian, laser-focused, and results-obsessed.

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What We Believe In

Our outbound approach works through a unified methodology built on complete visibility. We use a Multi-Threaded strategy to reach 6–12 relevant stakeholders, build consensus, develop internal champions, and navigate complex approval chains. Our Multi-Tactic approach combines intent-based messaging, personalized videos, LinkedIn voice notes, and relevant direct-mail touchpoints. Finally, our Multi-Channel strategy builds familiarity through personalized emails, LinkedIn outreach, phone calls, and selected offline touchpoints.

OutboundHub meeting room with a long table and floor-to-ceiling windows

Our Values

We help businesses turn outbound sales into a predictable growth engine. By combining precise targeting, personalized messaging, and coordinated multi-channel outreach, we connect you with the right decision-makers, generate qualified leads, and book sales-ready meetings.

Our transparent, data-driven approach gives you complete visibility into performance, helping your team build a stronger pipeline and focus on closing deals.

Our Numbers

6300+

Appointments Scheduled For Our Clients
81+

B2B Companies Served In Italy And Europe
12–28%

Of Conversations Turn Into An Appointment
€1.5M

Revenue Generated For Our Clients From Our Leads

Meeting room overlooking the city at sunset

Our Method

Our process takes you from strategy to sales-ready meetings through five key stages. We Discover your offer, target market, goals, and current sales process. We Define your ideal customer profile (ICP), account lists, personas, and messaging framework. We Launch by setting up the infrastructure and deploying coordinated outreach campaigns. We Engage prospects through email, LinkedIn, phone calls, and other selected channels. Finally, we Qualify & Book by identifying promising opportunities, scheduling meetings, and updating the CRM.

Our Team

Paolo Lipari

CEO & Founder

I founded OutboundHub to help B2B companies create opportunities through effective, measurable outbound strategies. I believe in strong processes, genuine relationships, and growing together.
Luana Tropeano

SDR Manager

I partner with clients and SDR teams to shape outbound strategies, improve messaging, and generate qualified leads. I bring over ten years of B2B experience and a passion for technology, data, and human connection.
Anna Franceschelli

BDR, CSM & Onboarding Manager

From finding the right leads to nurturing long-term relationships, I help B2B companies grow. At OutboundHub, I work across prospecting, onboarding, and customer success, guiding clients toward lasting value and partnerships.
Giulia Bonaccini

Admin & HR Manager

I coordinate administration, finance, and HR, from contracts to recruiting and onboarding. I combine organisation and precision with a people-first approach to help teams and processes grow.